About us

Bavaria Media: your licensing specialist since 1983. We represent strong brands, and work together with strong international partners. You can find us at all major trade fairs such as the Nuremberg Toy Fair, Brand Licensing in London, the Licensing Expo in Las Vegas, ISM in Cologne, the Munich Licensing Market and many more besides. We look forward to meeting you!

We love what we do. We are a full-service agency that offers its rights holders and licensees the complete range of services, and has the best contacts in all areas of the consumer goods industry and to retail.

We offer more than just the licence purchase:

  • all legal, administrative and marketing tools for national and international licensing
  • strategic licensing know-how
  • an international sub-agency network
  • cooperation with blue-chip partners
  • customer relationship management
  • digital assets management and approval¬†